diff --git a/homeassistant/components/unifiprotect/entity.py b/homeassistant/components/unifiprotect/entity.py
index 908045592973..a4d1d416134e 100644
--- a/homeassistant/components/unifiprotect/entity.py
+++ b/homeassistant/components/unifiprotect/entity.py
@@ -319,7 +319,8 @@ class ProtectNVREntity(BaseProtectEntity):
             identifiers={(DOMAIN, self.device.mac)},
             manufacturer=DEFAULT_BRAND,
             name=self.device.display_name,
-            model=self.device.type,
+            model=self.device.market_name or self.device.type,
+            model_id=self.device.type,
             sw_version=str(self.device.version),
             configuration_url=self.device.api.base_url,
         )
diff --git a/tests/components/unifiprotect/snapshots/test_init.ambr b/tests/components/unifiprotect/snapshots/test_init.ambr
index 49c113e856c1..e53b25c4ad34 100644
--- a/tests/components/unifiprotect/snapshots/test_init.ambr
+++ b/tests/components/unifiprotect/snapshots/test_init.ambr
@@ -25,7 +25,7 @@
     }),
     'manufacturer': 'Ubiquiti',
     'model': 'UNVR-PRO',
-    'model_id': None,
+    'model_id': 'UNVR-PRO',
     'name': 'UnifiProtect',
     'name_by_user': None,
     'primary_config_entry': <ANY>,